Completing a SWOT Analysis
Before we discuss how to complete a SWOT analysis, first download the free SWOT analysis template found in our Media Gallery. In addition, the Small Business Administration offers a great SWOT analysis example right from their website.
A SWOT analysis falls under the category of strategic business planning—or looking at trends to weed out the negatives in your projects and boost the positives of your project management. In order for you to understand those positives and negatives, they first have to be identified right? This is where the SWOT analysis comes in.
In our free SWOT analysis template, you’ll see they are designed in a four-square block—you can even do this with paper and a pencil! Each of the four blocks contains one of the 4 elements of the acronym SWOT.
Along with those elements and spaces for identifying the good and the bad (or the needed) are sample criteria questions like looking at competitors, business capabilities, resources, knowledge, and even the demographics of the project at hand.
Although our example offers many sets of criteria, you can modify the template to fit the areas you want to explore through your SWOT analysis.
Image Credit (Google Images)